Year – MediaLAB Amsterdam

By gijs February 7th, 2014

Amsterdam Light Festival

Students of MediaLAB Amsterdam pitched a project idea for the Amsterdam Light Festival BeamLab pitch this fall, to present a projection mapping project on the Mozes and Aaronkerk on Amsterdam’s Waterloo square. The idea for The Dark Side of Amsterdam was one of the 7 chosen concepts that were allowed to present during Amsterdam Light Festival in collaboration with BeamSystems.

The Dark Side of Amsterdam is an interactive installation that was presented for 3 days on the market square. Passersby and visitors were asked to reflect on their sins. Users would then choose custom made glow-in-the-dark glasses that corresponded with their worst sin, and were asked to enter ‘the confession booth’ where a semi-anonymous long exposure portrait was taken. The portraits were projected onto the church instantly, accompanied by visuals that depict a sin, such as brothels and sex club signs to go with the sin ‘lust’. 410 people visited the installation and lust is (still?) Amsterdam’s most favourite sin.

The Dark Side of Amsterdam won the audience award at Beamlab #32

Contact person: Gijs Gootjes or Loes Bogers

By margreet February 6th, 2014

Games 4 Health

Sedentary behavior is a common problem in today’s society, relating to several health issues. Desk jobs often cause employees to sit behind their computer for hours on end, without getting the active breaks that they need. To turn this around, the LumiMate was developed. It is an ambient interactive LED screen, connected to a sensor in the chair, that suggests the employee to take a break. Using the principle of intrinsic motivation and autonomy, the light does not force employees to take a break, but is merely an indication for how low long the employee has been seated. Game modes have been included for a more social interaction.

Contact person: project coach Marco van Hout

By loesbogers February 6th, 2014

Susana Passinhas (PT)

I’m an Interaction Designer from Portugal, finishing a Master Degree in Design and Multimedia. I have worked as a Web Designer for the past years and enjoys the process of developing new concepts. I like the technological part of it, but also when it involves working with raw materials.