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Project Criteria


  • the client has ties to Amsterdam, or wishes to create such ties;
  • the client is familiar with, and supports, the working methods employed by MediaLAB Amsterdam;
  • the client actively seeks both an answer to their research question and a prototype, and will not use this answer to legitimise a predefined media application (open question, innovation / design challenge);
  • the client and MediaLAB Amsterdam are equal partners, and both invest in the project (capitalization of MediaLAB Amsterdam investment);
  • the client is aware of the educative character of the project;
  • the client is willing to give at least one workshop within their expertise area, relevant to MediaLAB Amsterdam students.


Research question

  • the client’s research question is a good fit with the CREATE-IT lectureships;
  • the client’s research question is a particularly good fit with the competences of students and teaching staff of the universities the MediaLAB collaborates with;
  • the research question has the potential to yield a prototype that could scale up as a product at international level.



  • the client gives full permission for the internal and external dissemination of research results, concepts and prototypes;
  • MediaLAB Amsterdam retains all intellectual rights: the client receives a user licence (the degree of exclusivity to be negotiated);
  • minimal client input in time is 40 to 80 hours per semester;
  • minimal client contribution is €7500, exclusive of production costs;
  • client pays for the internship fee of the students of €350,- per student per month (team consists of 4 students for a period of 5 months)
  • the programme starts twice a year, in February and in September (the research question and contract should be settled two months before the project begins);
  • deliverables: research report, concept document (three concepts), design document, working prototype;
  • halfway through the semester the client is involved in further development, from proof of concept to production;
  • the client is present at a number of arranged moments (including the final presentation) and is open to creative, out-of-the-box methods;
  • all communications and reports are in English.