John is an average, twenty-something student who’s living his ordinary life. He has many hobbies and interests, space as one of them. One day John is watching tv and sees the launch of a satellite by the European Space Agency. He gets really excited and wants to keep track of the mission. However, a few years later, the space mission is not on his mind anymore.
We used this scenario to visualise the user problem in video form. Our next task will be to define our user problem(s) better by continuing our research on the target group.
Keep you posted!
