On the 31st of march Nikki and I (Michelle) went to the Cross Media Cafe organized by iMMovator at Studio 4 in Hilversum Mediapark. There were several lectures from people who have an important role in the media business. These lectures were about the future of journalism so that really fits within our project!
This was the overview of the program:
Attendees
- Marion Appel (GfK)
- Lara Ankersmit (NOS)
- Joost Bon (Nu.nl)
- Sjoerd Raaijmakers (Vice Media)
- Mir Wermuth (Stimuleringsfonds voor de Journalistiek)
- Paul Valk (TNO)
- Wilko van Iperen (KRO-NCRV)
- Jeroen Verkroost (De Persgroep)
- Jelle Kamsma (Local Focus)
- Jeroen Zanen (Crowdynews)
- Jorn de Vries (Flitsmeister)
Exhibition Beeld & Geluid
We also visited an exhibition at Beeld & Geluid beforehand. This exhibition was about 4 famous stories that were shown at the 8 o’clock news of the NOS. On a timeline they showed the development of the story on all kinds of media platforms like social media and other tv programs like RTL late night and De Wereld Draait Door. They recently interviewed the main characters of the stories again to look back at the events. One example is the story of Mauro, a young adult that had to leave the country because he didn’t have a Dutch nationality. Because of all the media attention he got, his goal to receive a visa became much easier.
Our insights
After the lectures we had the following insights:
- News should be more relevant and needs more perspective.
- Bring the right news to the right people.
- The interface matters. (Like Netflix)
- Your can finish a newspaper like a book, but you can never finish news on the internet.
- Applications should be based on location, time and/or even things like the weather.
- Branded content will be the future.
Other interesting demos we saw:
A data visualization platform for journalists. (Used by the Volkskrant)
Real-time social media feeds that you can use to put in your article.
A public digital diary for investigative journalists where they can show their progress to the audience until the article is finished.
A plug-in for journalists that checks the reliability of internet sources.
It was a very interesting day and we’ve got lots of new inspiration and insights to use in our project!
