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Monthly Archives: October 2012

Concepting

Hey everyone! Autumn break? Nah. We’re hard at work, finishing off three of our concepts. We’re presenting these brand-new-just-out-of-the-box ideas to ProRail next monday, and the idea is that they’ll choose one of our concepts for us to develop. There was writing, scribbling, drawing, sketching, folding, gluing, lining, brainstorming, storyboarding, and there has even been word of […]

Platformedia magazine

Good afternoon, viewers! Our research magazine is here, and we’re the proudest of parents. We presented our findings to ProRail yesterday, which resulted in an interesting and fun meeting. We made a few important decisions, and now it’s off to the concept phase! The next two weeks we’ll be brainstorming and thinking of a million […]

Research fase round-up

Hey everyone, Our magazine is almost here! Our research has brought us to many different sources and has broadened our horizon a great deal. Waiting turns out to be a quite complicated process; After almost three weeks of hefty desk research, hands-on field research and market analyses, we’re now working on our hand-designed research magazine. It’s […]