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Interactive Content

Team

Orlando Cabanas orlando_cabanas@live.com
Atossa Atabaki Atossa91@gmail.com
Lisanne Binhammer lisannebinhammer@gmail.com
Nikhil Banerjee nikhil90.banerjee@gmail.com

Description

As the city is changing, the municipality needs to rethink communication with the users of the city. How can inhabitants get more engaged with their neighbourhoods and the local issues at play by remixing archived footage into interactive content using sensor data. This project is in collaboration with the Netherlands Institute for Sound and Vision and local multi-function hotel/meeting place/bar/club/arts space Volkshotel. The goal is to envision applications for networked screens for citizen engagement.

Summer Lovin’

Throw on a tank top, grab your sandals and hit the ice cream stalls because summer has finally hit Amsterdam! It’s made the past week go by like lightning (well that, and it was actually a short week due to Easter and all that). There’s something to be said about sunny weather elevating everyone’s moods. That, and we’ve had a really productive week with all of the work we’ve been doing, going to our translate session, and prototype testing at both the OBA and Volkshotel.

Emotional Canvas from the lovely Atossa.

Emotional Canvas from the lovely Atossa.

Atossa worked on the “Emotional Canvas”, which draws connections between what is going on in a space, and the different moods within it. To match this, Orly and Shreya have looked at how people move through the Volkshotel and OBA. They brought both of their research together to understand how one of our personas – Mike – feels in, for example, Canvas. It sounds a bit creepy, but we’ve got him all figured out.

Cell at Audi City Beijing, an amazing project built with openFrameworks.

Cell at Audi City Beijing, an amazing example of a project built with openFrameworks.

Nikhil has been working in openFrameworks to start bringing our project to the next level. He’s been using the program to animate certain aspects of Lisanne’s design work, and hook up these animations with Twitter. Eventually, we’re hoping that we can use openFrameworks to produce organic content (aka self-generating and awesome). The projects that have been done to date with openFrameworks are nothing short of oh-em-gee worthy like the one pictured above (read more here).

One of our Translate slides: Demonstrating how we looking at the social media activity of various Oost landmarks.

One of our Translate slides: Demonstrating how we looking at the social media activity of various Oost landmarks.

Our Translate Session was a game changer. We sat with Gijs and Felipe and talked about (some) our work so far and the decisions we’ve made. However, our presentation was a bit off point: we shouldn’t be presenting some things, and our decisions really need to be discussed and justified at the Translate Session itself. Ah. Oops. Okay. We got some insights as to what we need to be considering for the next sprint, such as how we can measure the levels of different types of involvement (from FourSquare to Twitter to Instagram).

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Interactive screens?

On Thursday we went to the OBA and tested our prototype. We got there around five and, it being summer and all, the sun was still very much out (read: can’t. See. The. Screen). So we tested on another one of their screens, which was as equally massive. It was really eye-openeing to see how different our work looks at the OBA versus the Volkshotel.

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Testing, testing.

As Orly, Nikhil and Lisanne observed the test, Atossa and Shreya asked people in and around the library if they recognized the different landmarks that Lisanne had designed. Results? Tropenmuseum, yes. Artis, no. No, not really, no. They also asked people what they are proud of in Oost, a question that might end up being a key turning point in our work. We’ll see.

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Mango goodness.

Friday morning Lisanne hopped on the back of Atossa’s bike and they rode off to get a better understanding of Oost as a neighbourhood and its landmarks. They stopped at the Tropenmuseum, Artis and had a wander around the market in the sun (was there a pit stop for ice cream? Maybe…). Heel lekker.

So excited.

So excited.

And… two days left to go. Bottoms up.

Post-post Honeymoon

This week has been surprisingly calm. We planned out our third sprint, had an amazing UX workshop with Marco and got right to work executing tasks. It’s like our team went through our honeymoon phase (aka the first sprint, we were all lovey-dovey with our ideas and each other), our post-honeymoon phase (aka the second sprint, an awkward rough patch when reality sunk in) and the post-post honeymoon phase (aka now, where we’ve adjusted and have gotten used to the idea of doing mundane tasks together like laundry on Friday nights).

Some of our user stories.

Some of our user stories.

On Monday, Gijs helped us out with our sprint planning from the get-go, which was real helpful. We created eight distinct user stories from the perspectives of each our area of expertise. They ranged from “As a creative coder, how can I display the collected data in a dynamic way?” to “As a researcher, how can I involve our target audience more in our prototype experiments?” After writing down at least a thousand-and-one tasks (as per usual), we shifted several of them to the Product Backlog on the Scrum Board, as this sprint is minus two days (Happy Easter, y’all).

 

The Dutchtub: Classic example of great UX design.

The Dutchtub: Classic example of great UX design.

On Wednesday Marco gave a UX workshop where he gave an impeccable presentation on designing experiences that are self-defining, and invoke happiness and motivation. We also learned about the relevance of emotions to design, and how moods, sentiments and emotional traits are quite different from emotions themselves (which are brief and intense). #feels.

Fleshing out our person: The charismatic Mike.

Fleshing out our person: The charismatic Mike.

After Marco’s talk, Felipe took over and we did a quick activity where we learned the importance of filtering our user-centered research into models and maps (read: more stuff that is, well, useful). We took one of our personas (Mike) and tried to understand how he would experience the prototype we are currently working from what we understand about him, no assumptions or embellishments whatsoever. Zip. Nada.

Shreya's Spectacular Sketches.

Shreya’s Spectacular Sketches.

As for our tasks, Shreya and Orlando have been working to understand the spatial attributes of Canvas (at Volkshotel) and OBA Linnaeusstraat, and how can this understanding can be incorporated into our design. They’ve been looking at how users move through the spaces and this shapes their experience of the space. Oh, and Orlando is creating digital models of the space for reference. Capital A for Awesome.

Project model, brainstorming fun.

Project model, brainstorming fun.

Lisanne and Nikhil have been figuring out the visual side of things, starting with the project model (above), so that our concept is easily understood (read: translate everything to “mom language”). We’re still working with maps, but this time, our prototype is going to feature landmarks from Oost and a sprinkle of generative design, with Nikhil delving into Processing for the first time (so. exciting). We like to dream big. Are we biting off more than we can chew? Maybe… Stay tuned.

 

 

 

 

The Last Stretch

What. A. Week. The last stretch of any sprint is very doggone exhausting. Beyond doing user testing, finishing our presentation, and actually presenting to our peers and stakeholders, we travelled to Eindhoven to learn how to hack projectors and to check out the wicked awesome STRP biennale that’s currently on. Kablamo.

A representation of Paradiso and the Rijksmuseum, alongside archived footage from the Sound and Vision Institute.

A representation of Paradiso and the Rijksmuseum, alongside archived footage from the Sound and Vision Institute.

At the beginning of our sprint, we decided that we wanted to put a lot more emphasis on user testing. So, on Tuesday we headed over to the Volkshotel to project our work for an hour or so and do some observations as well as ask people what they thought of our projections (which is pictured above) during lunch. We wanted to see whether our visuals would trigger conversations between users of the space. We were on our toes with anticipation and excitement and nervousness and stuff. #wild

How Shreya got the attention of our users.

How Shreya got the attention of our users.

As customers got up to leave, Atossa and Shreya chased after them at lightning speed to spend an elevator ride to ask them some questions. They presented them with cue cards, which proved to be a simple and effective way to get conversations going. Insights ranged from: “After seeing the illustration of the Rijksmuseum, I realized that I haven’t been in 11 months” to “I thought it was pretty, but so what?” Interesting answers, and Lisanne was pretty pumped that they realized that it was the Rijksmuseum. It’s the little things…

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Wednesday was our second official peer pitch, which went fairly well, although we’ve still got a long way to go in terms of presenting in a clear format. We got loads of valuable feedback, however, and were able to apply it to edit our presentation for our stakeholders (read: Must. Rehearse. Presentations. Beforehand.)

Shreya presenting. People, well, listening.

Shreya presenting. People, well, listening.

We headed to the Volkshotel on Thursday afternoon, and met up with our stakeholders from the hotel, OBA and the Sound and Vision Institute. It was heel leuk to finally have everyone together for our presentation. It was even better when, after our presentation, our clients started brainstorming together (read: dream come true). We got advice for our next sprint such as focusing more on Oost, and it’s landmarks (as opposed to Amsterdam in general), and finding a way to generate more meaning through the Sound and Vision archived footage.

Frites uit Zuyd, lekker lekker lekker.

Frites uit Zuyd, lekker lekker lekker.

After our pitch, we had our retrospective with Gijs, which we formatted as: Start, Stop & Continue (what we want to start doing, what we want to stop doing, what we want to continue doing). We were able to pinpoint things on a specific level (such as using name tags for our Scrum board) to a more general level (such as having a better relationship with our stakeholders). We also had a retrospective with just the five of us, which involved a lot of honesty and a lot of feelings. We went out for fries afterwards for some extra special bonding time.

Workin' it.

Workin’ it.

We topped off the sprint by going to Eindhoven on Friday with Felipe and Tamara for a projector workshop at the STRP Biennale. Kimchi and Chips hosted, and we learned how to open up our projector, take out the colour wheel and improve the brightness of a projection. It was pretty nifty, but the real highlight of the day was the Biennale itself. The projects were outta this world, and we all felt real emotional afterwards. And mind-blown. Yes, very mind-blown.

Til next time.

Til next time. 

 

Half-Way There (Living on a Prayer…)

"Strangers talking" = Our eloquent Sprint goal.

“Strangers talking” = Our eloquent Sprint goal.

This past week has been eventful. Although our Sprint goal seems straightforward enough (pictured above), it is not easy-as-pie-cake-whatever-dessert you’re eating right now. We’ve been making communication models, designing maps (yes, more maps) of Amsterdam, having meetings, hijacking Twitter and learning Processing till we’re cross-eyed. Oh, and we met the halfway mark of our Second Sprint – had our Translate session – and sort of re-evaluated our entire idea. Super leuk.

Some of the models Atossa has been developing, so colourful. So lovely.

Some of the models Atossa has been developing, wahoo.

One of the key tasks in this sprint was to create separate models related to engagement/ communication/conversation. Atossa, our resident culture and communication expert, is going to do a separate blog post on all of the various models she has been working away at. She’s been converting all of her research into beautiful visuals with Illustrator which is super awesome considering she only started working with the program a few short weeks ago. Kudos, girl.

Fun inspiring design stuff: Map of Amsterdam Oost by Egidius Bink.

Fun inspiring design stuff: Map of Amsterdam Oost by Egidius Bink.

Lisanne worked on designing an illustrative map of Amsterdam – mainly focusing on the key landmarks in certain areas – which ultimately reminded Nikhil of Pokemon. Which is, you know, a designer’s dream. Check out this tweet for a sneak peak of what it looks like.

Fresh off the Volkshotel's Instagram page: Love in Cyberspace. Who isn't interested?

Fresh off the Volkshotel’s Instagram page: Love in Cyberspace. Who isn’t interested?

Atossa and Orly met with Janneke of the Volkshotel to discuss how she handles their PR & Communications. They discovered that for the Volkshotel, engagement is defined by the meetings and conversations that people have either while they are physically in the Volkshotel or digitally through social media (with Instagram being their most favoured). They also learned that the Volkshotel had an event called ‘Complaining with Noel Loozen’ (see the video here), where people were allowed to complain 24 hours straight to another person (#livingthedream). Through this, they received a lot of press coverage and began to redefine the way that the Volkshotel is seen: not just as a hotel, but also as an experimental space.

Bromance.

Bromance.

Orly and Nikhil have been busy understanding and designing the different layers of content generation for the screens, i.e., designing a meaningful manner of extraction of available content (such as the archived footage from the Sound and Vision Institute). They’ve also been finding context from the available data (both Big Data and Social Media) in order to monitor relevant content that will trigger interest in the viewers. Also, more emphasis has also been made on visualizing the content and data in creative through software like Processing and OpenFrameworks. Translation? They work hard. They work really hard.

 

Q: When do strangers actually talk to each other? A: In a lot of surprising, and awkward, situations.

Q: When do strangers actually talk to each other? A: In a lot of surprising, and awkward, situations.

We had our Sprint Review session on Wednesday sans Gijs – we missed him loads – which went well. Shreya designed a snazzy presentation, and we dragged Felipe along because his insights are really invaluable (read: always on point. He is the one who instigated the brainstorming session pictured above). After learning what our fellow comrades are up to, and getting some suggestions on how to push our project further, we had a fiery brainstorming session which resulted in us changing our idea. It seemed like the logical thing to do… #yolo? Instead of our looking solely at social media and archived footage to produce visuals on-screen, we thought it would make more sense to consider things like the relationship between the sound of the environment (that the screen is located in) and the visuals on-screen.

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Getting all cozy. Finally reunited.

When Gijs finally came back, we got the chance to tell him what we have been doing, and the reasoning behind our shift in idea. Ultimately, he brought us back down to earth and we’re back following the same initial idea we were working towards to begin with. #rollercoasterofemotions. Lesson learned? Don’t. Change. A. Sprint. Halfway. Through. No matter how unbelievably awesome your ideas seem. Interactive Screen Team Out.

 

Subliminal Messaging

This week we initiated action plan: Sprint Two Takeover. We’ve been busy with sprint planning, missing Gijs (who is currently in Japan, read: we’re hoping for some sushi souvenirs), nursing Atossa back to health (she’s alive and kicking now), workshopping with Charlie and getting invaluable tips and tricks from Felipe (and getting started with our mountainous pile of work, natuurlijk).

Gijs helping us with sprint planning. Phew.

Gijs helping us with sprint planning. Phew.

One of the things we struggled with as a group during the last sprint was spending a lot, a lot of time ideating which ultimately took away time from actually doing. Oops. So Gijs lent a hand and helped us break down our crazy, slightly gibberish brainstorms into smaller, more manageable tasks for the SCRUM board. It was magical.

Visual translation.

Visual translation.

On Wednesday we had an ideation workshop with Charlie. We did different brainstorming techniques to better understand our project, look at it from different perspectives and come up with many, many new ideas. It was stimulating and refreshing and discussions got ever so slightly heated. Nikhil had a weird obsession with space that day and Shreya got excited about constellation mapping. We’re getting galactic. Also we’ve named our screen: Keits. Nikhil wants to use Keits to subliminally message and control peoples’ minds, or something. Um…

Post-meeting. Shreya is a crouching tiger or something.

Post-meeting. Shreya is a crouching tiger or something.

We also met with Felipe to discuss personas, something else we needed a bit of help to tackle. We need to start thinking of our users as the same for both the VolksHotel and OBA; the key difference is in how they make use of a space when they are in it. So. Much. Sense. Made. We also started seeing correlations that we hadn’t really paid attention to before, such as the literary connection between the two companies, as well as how they both incorporate stories – metaphorically or literally – into their spaces.

Physical putting staps? Check. Mirrors? Check…

Physical putting staps? Check. Mirrors? Check…

The rest of the week was filled with developing personas (Atossa is all over it), researching engagement and conversation and coming up with models, illustrating parts of the Amsterdam skyline (stay tuned), coding and more model-y things. Oh and deciphering odd things we’ve written down on sticky notes in a minute of eureka. Pictured above.

Nice hands, bro.

Nice hands, bro.

Oh and one more thing: Last Saturday night most of the team went to Canvas at the VolksHotel to check out the club night atmosphere. We were guest-listed and everything, and Orly started all conversations with: So, do you come to the VolksHotel often? Not even a pick-up line. Just serious research. Go team.

Sprint, sprant, sprunt

Our first sprint has come and gone. It’s been a real journey (yes, life changing) and it’s hard to believe we’ve got five more to go. It was an intense start to the week – we got kicked out of the lab the night before our peer pitch – but we’ve made loads of progress in terms of prototyping, literature, surveys and meetings.

First slide of our presentation. Yes we are teases.

First slide of our presentation. Yes we are teases.

On Tuesday we pushed ourselves through the night to get our first official working prototype. Lisanne designed, Shreya CSS’d and Nikhil and Orlando coded. Result? An animation that is activated whenever someone includes #Volkshotel in a tweet. It’s a small piece of the ginormous 3D 80 story puzzle of a project we’re working on, but it’s an awesome foundation to build upon.

Apple "Bookshelf" = skeuomorphism

Apple “Bookshelf” = skeuomorphism

Atossa and Orlando have been busying working on our research paper, and their thoughts have been focused on – along other things – remediation and skeuomorphism (which is a design style that features an element from an earlier period that has now lost its function). You can read more about skeumorphism here.

Survey results.

Survey results.

Atossa and Shreya got some intell on the VolksHotel, OBA Linneaustraat and the screens at OBA Linneaustraat through surveys. They asked passerbys on the streets to fill out questionnaires in order to see their familiarity with these spaces and how they have experienced them. Atossa stood on the streets for hours in the freezing Dutch wind and may have gotten a bit sick as a result. Seriously, this girl is dedicated. Team member of the week. 

Crazy tunnel we walked through to get to the Sound and Vision building.

Crazy tunnel we walked through to get to the Sound and Vision building.

We had our first meeting with the Sound and Vision Institute, which we had to travel to Hilversum to get to (=fun sleepy train rides). We heard about what content they have to offer our project (from videos of Dutch wildlife to retro infomercials about phone televisions to sound clips from the 1900’s), and what kind of projects they’ve been working on to date. It was really inspiring. 

We also met with Daan, a MediaLab graduate, Masters student at Delft and an employee of Ngage Media. He told us about the projects he has been working on and showed us a bunch of cool work, such as National Geographic’s augmented reality project in Rotterdam CS. #wacky

Seeing our work displayed at the Volkshotel for the first time. Wild.

Seeing our work displayed at the Volkshotel for the first time. Wild.

We gave our very first peer pitch on Wednesday, which went well, more or less (read: we talk, a lot. A lot. Editing ourselves must be worked on. Killing our babies and all that). We also met with the VolksHotel to pitch them our first idea. They gave us a lot of insights and things to think about as we jump headfirst into the next sprint on Monday, such as ideas revolving around early adaptors, gentrification of Amsterdam and ways to get people to talk to each other in larger cities. So much.

So much passion. So many strange conversations.

So much passion. So many strange conversations.

Our retrospective – reflecting upon how our sprint went – was also filled with ideas, but more on the how-to-better-orient-ourselves-so-we-don’t-stay-in-the-studio-til-we-get-kicked-out side of things. A.k.a, our team is highly creative, but we need to balance that with structure. We got this. We think.

Our team mascot.

Our team mascot.

At the end of the day, we’ve sprint, sprant and sprunt our way into the beginnings of what we know will be something amazing. And we couldn’t be more excited to keep learning, growing and pushing this project to the next level. Interactivecontentforthewin.

 

Screen Dream Team

It was another busy week for our team (we’re working on coining a new name for the team, something like “Screen Dream Team” and getting some shirts made up). We’re over halfway through our first sprint (most of which has been spent staring at the SCRUM board), Atossa is learning Adobe Illustrator (and is a total pro already), we met the Volkshotel’s graphic designer (Erjee Vroling) and have started on our research paper (hello proactive people, Atossa and Orlando).

Sit down stand-up meeting.

Sit down stand-up meeting.

One of the most challenging things at the start of this sprint was actually filling in the SCRUM board. We spent a lot, lot of time in sprint planning sessions and writing and rewriting out tags to put on the board. Not only is it hard to learn and fully appreciate a new method of working, but sitting down with very different five people (with very different brains) and coming up with a strong, single concept is erg moeilijk. Seriously.

Redoing our board, over and over. And Lisanne is most confused with Nikhil.

Redoing our board, over and over. And Lisanne is most confused with Nikhil.

Eventually we worked things out – more or less – thanks in large part to our geweldige SCRUM Master Atossa. Then it was go time.

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Current SCRUM progress. Gettin’ er done.

We decided to focus on the Volkshotel for this sprint, so we worked to specifically design content for them. We began doing research to understand the hotel from different angles: visually, technically, from a user’s perspective and from a research perspective. We worked on a mood board, created user scenarios and storyboards. Nikhil handled the backend of things… using technical wizardry to connect Twitter to the frontend. Oh, and Shreya and Orlando are learning CSS. Ain’t no thing.

Shreya's I got this face.

Shreya’s I got this face.

We had our first Translate session on Wednesday, which went swimmingly. The team that we will be working closely with (whose project is aptly titled “Increasing social interactions through public screens”) presented their findings and goals to date. They are looking to develop an intelligent environment through sensors to encourage people to interact more in spaces such as MediaLab. Super interesting stuff. We presented our work right back at them, and got lots of feedback (such as how we need to step back and abstract our ideas even further). We attempted to shed some new light on our project through Reframe, and came up with a new problem statement: We are looking to create “dynamic, responsive and context-aware content, relevant for the environment and merges with its surroundings”.

Cool display signage at the Volks.

Cool display signage at the Volks.

On Thursday, Shreya and Lisanne met with Erjee to discuss exciting things like typefaces and colour palettes used by the hotel (as there is no brand manual for the company). We got to hear a bit more about the interior environment, and how that was designed. The hotel is really by the people, with different styles and tastes coming together to produce the eclectic style that exists now.

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Atossa knows the best joints.

We’ve got less than a week before we present the results of our first sprint and the pressure is on. So we went out lunch to Geflipt for burgers (read: we’re all still dealing with food babies right now) as a final treat before we get into the craziness of next week (and a bit of our weekend). We’ll keep you posted on how it all comes out. And remember – follow us on Twitter @iscrnmedialab15! #fun

Recap: 2.5 Weeks

The past 2.5 weeks have been a big blur over here at MediaLAB. In between making towers made of spaghetti and marshmallows (don’t ask) and perfecting the art of paper airplanes (contact us if you need the template), we’ve gotten to know each member of our team, gotten our hands dirty with some film production, learned the basics of SCRUM, went to a conference, met our stakeholders and other key players, and have started tweeting.

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Avatars. Just to clarify. We’re real people too.

To start, we’ve got a wicked team. International, interdisciplinary; we’ve got our bases covered (or so we hope). From left to right, meet:

Nikhil. Technical engineer from India. Also really good at raising one eyebrow. Atossa. Dutch researcher and media and culture expert who has an obsession with sticky notes and to do lists. Shreya. Indian product designer with a serious user experience mindset. Bridging language barriers between the coders and designers since day one. Orlando. Our architect and urban planner from Mexico. He sometimes wears giraffe costumes. Lisanne. Graphic designer from Toronto. The one with the USB.

One of the first things that we did as a team – after laying out our backgrounds, from a cultural perspective and technical point of view – was understand our personalities through a Belbin test. We’re all part Explorers or Innovators, and we’ve also got Chairmen, Completers and Team Players. Side note: some of us have characteristics such as “impatient” and “impulsive”.

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Lights, camera, action.

 Our first team project was the creation of a User Scene, where we set out to make sense of our research question from the user’s perspective. As a team, we agreed on making a short film, which we shot at the Volkshotel (who is one of our stakeholders). You can view the video here. Fun fact: The night before the deadline of the project, we stayed at the studio til 23:00. We’ve been nicknamed the owls of MediaLab. Translation: working on time management skills is a must-do.

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Scrumboard, take one.

During the very first week, we had a SCRUM workshop with Alexander. We learned the backbones of the method and how we would be implementing it over the next twenty weeks. Actually using SCRUM, however, was super challenging for our team; we got a bit stuck in the ideation process and had trouble deciphering the definition of the different components of the SCRUM board.

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Mission Impossible-esque.

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Interacting with paintings.

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Phoenix-like.

During the first full week at the studio, we went to Integrated Systems Europe 2015. We were able to check out the latest screen technologies and some of Europe’s most influential futurist business masterminds. Nikhil – being good at raising one eyebrow, and ultimately, the smooth-talker of the group – was able to make several connections while the rest of us stumbled around, wide-eyed and giddy (see above) with all of the exciting developments that are being made today.

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Barber shop chairs & exposed ceilings: Welcome to the Volks.

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The new OBA Linnaeusstraat.

We’ve also had three stakeholder meetings, one with the Volkshotel and two with OBA, which were full of information and insight. At the Volks, we chatted with the owner and other key players over coffee about the history of the space, the different events that they host and the types of resources that our available to our team for our project. At OBA, we got to understand the issues that the library as an entity is facing in today’s tech-heavy world, and how OBA is working to transform itself into a cultural center. Oh, and did we mention that the Volkshotel wants us to stay at the hotel for a night to become better acquainted with all that they have to offer? Yes. Yes, please.

Beyond our stakeholders, we’ve met with creatives such as Marcel Bolton (take away: “Never ask people what they want, they’ll refer to something they already know”, and had workshops that ranged from helping us communicate visually to how to become database search experts. Score.

Finally, we’ve also set up a Twitter account at @iscrnmedialab15. So follow us for frequent updates on articles we’re reading, brainstorms we’re doing and bagels virginities we’re taking. It’s all on there.