We’ve set the ball rolling. At the start we visited the assigner, Bruno Giebels, innovation manager and our contact person at STIHO. This meeting answered a lot of question for us regarding the project. Who are the stakeholders? What is STIHO already doing with respect to the learning process? Who are the STIHO employees? Who are the clients?
After this meeting, we combined all this new data with our own experiences and thoughts, and formed a mindmap to get an overview of all the collected data.
In the next step, we converted this mindmap into a infographic which you can see below.
A third important accomplishment this week was the development of our research plan. This plan is divided into two sections, the gathering of data and then analysing all this data.
Data gathering consists of three parts:
– Observations
– Semi-structured Interviews
– Desk Research
Subsequently, we are going to process this data in the following sections:
– Customer Journey Map
– Stakeholder Map
– Touchpoint Map
The goal of this research is to create an overview of the whole process, to know who the stakeholders are, what their tasks and relationships are and consequently give our concept a form.
In the next week, we’re going to perform the research at the STIHO Bouwplein in Amsterdam and start gaining new insights for the concept phase.
To give an impression of our whole planning:
