After branching out to form two strong services, we’ve narrowed down our choices to focus on Eneco-on-the-go (OTG). To dive further into our Sprint, our goal reflects the various components of research and design that will encompass our MVP. Our goal is as follows: design the customer journey based on qualitative and quantitative data, and develop the UX flow of the app.
Business Canvas
Our business model is focused on a sustainable mindset that promotes the use of batteries on the go. The on-the-service service charges batteries with green energy and powers the most essential device: the mobile phone. The rise of the ubiquitous device has led to the large demand and need for users to stay charged and connected. Hence, batteries have become integral for the use of ubiquitous devices such as tablets and mobile phones. However, batteries have been tied less and less to sustainable factors. With Eneco on-the-go the main aim is to have the user untethered from the plug and provide a ‘green’ solution for anxious smart phone owners.
Surveys
To test our customer journey, a interactive storytelling survey was conducted to collect results to determine different scenarios for the best experience for an on-the-go service. The infographics below display the results of our survey.