WAIT.THINK! is a social online and offline platform for people who are traveling by train. It’s an interactive media solution that helps travelers with issues they might have, combined with important topics that ProRail wants to communicate. With a humorous tone of voice, funny suggestions and helpful information, this platform provides positivity on railway platforms.
WAIT.THINK! will broadcast small-animated stories on the new platform screens and launch the WAIT.THINK! mobile app where travelers can findinteresting bites of content and where they can participate by uploading their own content.